http://kareemshaker.com Everyday is a New Day Thu, 02 Feb 2012 08:05:33 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://kareemshaker.com/project-management/10-ways-to-avoid-marketecture-trap/#utm_source=feed&utm_medium=feed&utm_campaign=feed http://kareemshaker.com/project-management/10-ways-to-avoid-marketecture-trap/#comments Tue, 22 Dec 2009 16:26:54 +0000 Kareem http://kareemshaker.com/?p=196 If you work on IT projects and have not heard about Marketecture before this is a must read for you, Marketecture (Marketing Architecture) is a very common technique that most of vendors use to market and sell their products, in Marketecture, marketing people use the architectural advantages of a product to tout it and influence [...]]]> http://kareemshaker.com/project-management/10-ways-to-avoid-marketecture-trap/feed/ 1